Events & Promotions

Paulaner Bräuhaus Shanghai regularly offers seasonal promotions and events to show the diversity of German’s regional cuisine as well as to bring German or in particular Bavarian traditions and customs to Shanghai.

Fasching Carnival

Every year around February we celebrate Fasching, the traditional German Carnival, at Paulaner Bräuhaus Shanghai. If you like to dress up, make new friends, and have a lot of fun, follow our WeChat official account or ask our restaurant staff for exact date and location.

Have you ever had a Salvator beer?

Salvator is a double-bock beer and has a deep amber, almost chestnut brown color. Finest hops and dark barley malt make this bottom-fermented beer unique. Freshly brewed and only available for a limited time in March. Available at all Paulaner Shanghai locations.

Follow our WeChat official account or ask our restaurant staff for promotion details.

Strawberry Season

Fresh Strawberry Season starts in March at Paulaner Bräuhaus Shanghai. Follow our WeChat official account or ask our restaurant staff for seasonal dishes and drinks, and promotions.

White Asparagus Season

April is the month to enjoy White Asparagus at Paulaner Bräuhaus Shanghai. Experience this special delicacy in traditional and creative new ways. Follow our WeChat official account or ask our restaurant staff for details about seasonal dishes and promotions.

May Festbier

From May onwards, Paulaner Bräuhaus Shanghai is offering the unique and popular German Style Unfiltered Mayfest-Beer, to celebrate the arrival of the best season in Shanghai.

Follow our WeChat official account or ask our restaurant staff for details about this seasonal promotion.

Golden Festbier

Since 1818, Paulaner has been brewing the bottom-fermented Oktoberfest beer. At Paulaner Bräuhaus Shanghai, we call it the “Golden Festbier”, a special Oktoberfest brew with a longstanding tradition and history, that is available around October every year.

Follow our WeChat official account or ask our restaurant staff for details about this seasonal promotion.

Oktoberfest

As an important piece of Bavarian heritage, Oktoberfest is one of the biggest folk festivals in the world, attracting millions of visitors come to Munich celebrate together every year. While in Shanghai, you can also find an authentic Oktoberfest, which is presented by Paulaner Bräuhaus Shanghai.

On 17-19 & 24-26 October at Paulaner @ North Bund.

Register your group package now!

Harvest Winter Menu

When winter comes it’s time to warm and meet up. The Paulaner Harvest Winter special seasonal menu is a perfect reason to get together.

Follow our WeChat official account or ask our restaurant staff for seasonal dishes and promotion duration.

Paulaner Christkindlmarkt

Enjoy a festive atmosphere and an authentic German Christkindlmarkt tradition by BLN Restaurants & Caterings at Paulaner Bräuhaus Shanghai. Stroll among Christmas booths and shop for handmade crafts or unique gifts from local vendors. Follow the scent of hot mulled wine, freshly baked waffles and roasted German sausages, and don’t miss to take a photo with Santa Claus.

Follow our WeChat official account or ask our restaurant staff for exact date and location.

Christmas Beer

The Paulaner Christmas Beer is similarly cloudy as our traditional wheat beer, but has a warm, maroon color and unique taste due to roasted malt. This highly anticipated seasonal delight is complex and full in flavor with a smooth texture. It’s the perfect beer for the cozy Christmas season!

Follow our WeChat official account or ask our restaurant staff for details around this limited-time seasonal beer.